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Webinar

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Experiential Activations vs Digital Media

Which one is more effective, and can you really measure the difference?


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As brands look to deliver messaging with immediacy and efficiency, where will your marketing dollars be spent most effectively – the internet, or the interpersonal? With our free webinar, we’ll discuss the difference between digital media and experiential activations, which one is more effective and how you should look at measuring their success. Fill out the form below to receive a link to view the webinar.







 

 

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Simple & Powerful.

Backed by 30+ years of field marketing experience, okapi is a cloud-based platform that captures, manages and analyzes details from your experiential marketing programs. We replace data chaos with actionable insights, so your team can focus on what really matters.

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Ready to run.

Staying alert and responding with speed can make the difference between a successful campaign and one that falls flat. That’s why we created okapi to work seamlessly with your existing program. It’s nimble, adaptive and reliable – everything your team needs to run your activation.

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Measure. Monitor. Manage.

Samples distributed. Consumers impacted. Units sold. While the raw data may give us part of the picture, okapi fills in the details with accurate, usable information. You’ll be able to track customized metrics, survey consumers and view ambassador feedback, as well as a geographic report of your progress. All so you have a clear path to your marketing and execution goals.

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ANALYTICS

[/vc_column_text][vc_single_image image=”120″ img_size=”full” alignment=”center” style=”vc_box_shadow”][vc_column_text padding_setting=”1″ desktop_padding=”padding-three” class=”text-center lead”]Evaluate your campaign to determine engagement levels and overall success, so you can get a feel for what works – and what doesn’t.[/vc_column_text][/vc_column_inner][vc_column_inner width=”1/3″ hcode_column_animation_style=”slideInUp”][vc_column_text padding_setting=”1″ desktop_padding=”padding-three” ipad_padding=”sm-padding-three” mobile_padding=”xs-padding-three” class=”text-center”]

GEOGRAPHIC REPORTING

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ACTIVATION RECAP

[/vc_column_text][vc_single_image image=”119″ img_size=”full” alignment=”center” style=”vc_box_shadow”][vc_column_text padding_setting=”1″ desktop_padding=”padding-three” class=”text-center lead”]Customized recap forms quickly and easily gather the information that matters to you, and allow you to view details in real time.[/vc_column_text][/vc_column_inner][/vc_row_inner][vc_row_inner][vc_column_inner width=”1/1″][vc_btn title=”Request A Free Demo” style=”gradient-custom” gradient_custom_color_1=”#de1f6a” gradient_custom_color_2=”#f58829″ size=”lg” align=”center” css_animation=”fadeIn” link=”url:%23requestademo|title:Request%20A%20Free%20Demo||”][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row hcode_row_style=”color” hcode_row_bg_color=”#327bbe”][vc_column alignment_setting=”1″ desktop_alignment=”text-center” ipad_alignment=”sm-text-center” mobile_alignment=”xs-text-center” width=”1/1″][vc_column_text class=”reverse-text”]

We’re your field guide.

With integrated support, our team provides the assistance you need, when you need it. We tailor your okapi implementation to meet your specific needs, helping you manage the most effective tool possible. Then we troubleshoot along the way, so you don’t run into any surprises. With a fast response time and knowledgeable staff, we’ll help you get where you want to go.

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The Companies We Report To

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What will you capture?

Discover the ways okapi can help you measure, monitor and manage your field marketing efforts.

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